The annual London Affiliate Conference (LAC) is fast approaching and has been the most important event for the iGaming affiliate world for a while now. It will be held from the 31st of January until the 3rd of February and as always all of the main operators will be present along with legions of affiliates either solidifying their existing business relationships or finding new ways and new deals with new partners.
To go along with all of the business and deal closing there is much to gain from the different presentations and speaker sessions that will be on showcase this year. Everything from expansion of gaming operations, affiliate advantages, SEO, mobile applications, online casino, sportsbook and online poker will be discussed.
Some of the more notable names not to miss during their presentations would be the following:
Judith Lewis – she is the founder of deCabbit Consultancy which specializes in online marketing, SEO, PPC and Social Media channels. Her presentation focus this year will be SEO and how to use it in more intriguing ways while getting more in return. The “Advanced enriched SEO – Beyond the basics” speech will look into different parameters of SEO, ranging from specialized new tools, white hat SEO, link building, search engine penalty removal, the tech diagnostics for a website and more. This promises to be a very interesting presentation with much to gain in the long run.
Julia Logan – Another SEO guru who founded IrishWonder and has been in the SEO business since 2000. She is currently a consultant for IrishWonder, a moderator at Syndk8 SEO forum and a Chief SEO Scientist for 90Digital.com. Her main expertise lies in SEO security audits, online reputation management, negative SEO inquiries, link profile audits and everything else that has to do with the SEO security in a sense of keeping everything in line with the ever changing algorithm. Look for “Diagnosing and fixing a hacked site” in the schedule to attend this presentation.
Oron Barber – an iGaming veteran of 12 years who will be focusing his speech on the fairly new crypto coin topic. His presentation is titled “Bitcoin Gambling: How affiliates can take advantage” and will focus naturally on the growing crypto coin online gaming market and where affiliates can get an edge by working with this market sooner than later. He will be joined by the founder of Mew by Ogilvy & Trebax founder Adam Leonard and the International Director of Operations for GoCoin, Eric Benz.
LAC is always a brilliant expo to attend from every aspect of the business so make sure not to miss it and participate in all of the presentations that will be held by industry giants.